Welcome,
Welcome,
The campsites of the Girona counties are leaders in quality, sustainability, and innovation. For years, we have been committed to this path because there is no alternative if we want to remain a benchmark in Europe. Now, with SmartCamp, we are taking a decisive step toward the future. It is a pioneering project aimed at digitally transforming the sector, beginning this evolution in Girona with the ambition for it to expand throughout Catalonia.
SmartCamp is an exceptional opportunity: a platform that integrates advanced solutions based on Big Data, the Internet of Things (IoT), and Artificial Intelligence to improve the management, competitiveness, sustainability, and safety of our establishments. We are not just talking about technology, but about a real paradigm shift — putting data and shared knowledge at the service of the sector.
It is, without a doubt, a technological revolution that will enable more connected and efficient campsites. Through this project, we aim to support all campsites —large and small— on their journey toward digitalization, ensuring that no one is left behind. It has a clear service-oriented vocation: to help optimize resources, personalize the customer experience, enhance marketing, and reinforce operational efficiency. At the same time, it will contribute to implementing even more environmentally responsible practices and to increasing the safety and accessibility of facilities.
In a hyperconnected world, digital transformation is not an option — it is a necessity for our sector, just as sustainability is. In Girona, we want to lead this change with determination. SmartCamp is a firm commitment to continue being a European camping benchmark and to make our tourism model an example of excellence in every respect.
We invite the entire sector to join this shared journey, which will take us further and make us stronger.
Miquel Gotanegra
President of the Girona Campsite Association
